A couple of months ago I did a blog post on how to check if your website is optimised for search engines. Basically, you right click your mouse, select ‘view source code’ and search (Ctrl + F) for meta tags: if they ain’t there, you ain’t optimised. But, as you have guessed there are more [...]
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On Page SEO is a major factor for getting good organic search engine results. In my blog post the ABC of Search Engine Optimisation, I talked about the three most important elements of SEO. They are: Links, Keywords and Tags (code). On Page SEO is about Keywords & Tags On Page SEO means optimising your [...]
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This post is the last post in a series of 5 about developing a Keyword Strategy. In my past 4 posts I outlined my process of doing Keyword Research. I covered: Which elements make up your Keyword Strategy Translating your value & product proposition into Keywords Checking what people are searching on (volume and exact [...]
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This post is the 4rd post in a series of 5 about developing a Keyword Strategy. There is not much use optimising for keywords you will never, in a million years, have a chance on. This is why you need to evaluate your online competition.
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In my last posts, I talked about The ABC of Search Engine Optimisation and the three most important SEO Tags. Getting links costs time. That’s why it’s called ‘Link Building’. More on that later. Keywords and Tags however, is something you control yourself. You can start getting them right as of today! So where do [...]
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I am Michiel Gaasterland. Founder & Marketing Leader at Storywise. The hybrid bureau of business consultancy & communications 2.0