It was clear from the start that Google meant business when they announced the launch of their social network Google +.

Now, six months later, Google is taking rapid steps to further integrate Google + into the heart of the Google ecosystem: its’ search engine.

As of today, G+ users can choose to blend G+ results in with the normal Google search results. This means that content shared in G+ makes it straight to the first page of Google.

Google Search Your World Personal Results

You can read more about it in this article in Mashable.

But, how will this impact your business now and in the future?

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At the moment about 20 million people are on Google Plus, Google’s newly launched social network. Many of those are tech innovators, social media marketing experts and online early adapters.

This is the traditional way of growing a user base. First pioneers and innovators, then early majority, late majorty and finally laggards. This is how Facebook grew for instance.

Google Plus has the opportunity to do this differently. They need to deploy the pincer movement. The pincer movement is a military maneuver, where both flanks of the opponent are simultaneously attacked.

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Import Facebook Photos and Pictures into Google Plus automaticallyLast month I wrote a post about how to import your Facebook pictures into Google Plus.You can do this manually by first downloading your Facebook photos and then uploading them into your G+ Photo albums.

In the comment section of my post some people were kind enough to point out some alternate ways of importing your Facebook photos into Google Plus.

You can for instance use Photograbber, which also allows you to download your friends photos or any other photos that have you tagged for instance.

An interesting comment came from Christopher Russell who wrote a post about importing your Facebook photos into G+ using a recently released Chrome browser app.

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Pretty exciting days for social media gurus and marketers! Google has just launched its own social network: Google Plus.

Google+ is a truly innovative product, that works completely differently to Facebook. The question is: will Google+ sail or fail? Time will tell. Google is pretty sure about it – they are putting their brand on the line.

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Import Facebook photo albums into Google PlusUnfortunately, there is not yet an app that automatically moves all your Facebook pictures to Google Plus.

But there is a way around it.

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A few days ago I received my invite for Google Plus and finally got in. Jeey!

I am still pretty psyched about this product. It’s cool! But the question is: is this new social network going to become mainstream? Is it gonna sail or fail?

I still think that the ‘Circles’ functionality is pretty awesome. It allows you to share stuff only with the people in a certain circle.

But herein lies the problem. When I first got into Google Plus, I rushed over to the ‘Circles’ department and was eager to give it horns. But 5 minutes later I was still staring at screen, asking myself two questions:

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Just last week, Google started testing their much talked about social network called ‘Google Plus’.

Emerald Sea painting inspiration Google Plus

At first I was really surprised to see Google launching this product under the Google brand name because ‘social’ just isn’t a part of Google’s brand DNA. Google is about search. To ‘google’ even became a verb.

So, if Google wants to grab marketshare in ‘social’ it would be logical to launch it under a different brand name, right? Just like they took a bite out of the browser market using the brand name Chrome.

But after reading this article in Wired, I understood better why Google is launching this social network under their own brand name:

Google is repositioning itself.

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This week Google started ‘field testing’ it’s new social network called Google Plus with a limited group of users. As a result, the whole internet is now talking about Google Plus.

But getting people talking about their products has never been Google’s problem.

The problem has been in developing ‘social’ products that people actually use. Products like Google Buzz and Google Wave have never been adopted by a mainstream world wide audience.

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