Difference between blog and websiteI’m often asked what the difference is between a blog and a website. For many people active in online marketing, the difference between a website and a blog might seem obvious.

But nowadays, everyone – from PRs and communicators to business leaders and customer service managers – should have a clear understanding of the difference.

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Social Media & SEOSocial Media & SEO: In the last month or so I have published quite a few posts on Search Engine Optimisation (SEO). I talked about the importance of Basic SEO Knowledge, the chances Google offers you as a marketer, Self SEO Diagnostics and Developing a Keyword Strategy.

But this blog is about marketing on the social web. So, what’s with all the SEO?

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