A very simple (and free!) way to get social media buy-in from your organisation is to show them that conversations are already happening about your brand or product.
If you can show that, then your organisation then has two choices:
01
Dec 2010
Categories: Social media marketing, Tools Tags: Blogs, Buy-in, Conversations, Google Alerts, Listening, Social Mention, Twitter
Hi! I’ve been a B2C/B2B marketer for nearly 20 years: founder & consultant at Storywise, brand director at Commodore, marketing director at MonteVerdi.TV and head of marketing & promotion at EMI Music. Today, I’m a proud husband, father of two & content marketing specialist at
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