UPC customer telepathyHi y’all. I dropped off the blogosphere for a week to do some skiing in Austria. Major recharge! I recommend it! ;-)

Here’s a quick personal story about customer service to the max: when I returned to Amsterdam, I found a letter on my doorstep from UPC – my cable company. I am a customer for TV, telephone and broadband (fibre) internet.

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Image of race car Facebook Vs HamiltonI like Vodafone. I’ve been a customer for years. Mostly because their reception is good. And that’s the most important factor for a network operator.

But I don’t love Vodafone. I’m not a fan. And that’s a shame actually, because as a loyal customer, I think I am a prime target to become a fan. I don’t really get why Vodafone is not focusing more on improving customer loyalty: especially in a market where people easily switch providers. It simply doesn’t make sense.

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